Friday, August 29, 2014

WTI Training #6 - Targeting Your Ideal Audience For Business Engagement

WTI Training #6


Targeting Your Ideal Audience For Business Engagement


Targeting Your Ideal Audience For Business Engagement


  • What is the content we are targeting to your audience?

o   This content defines your audience.



  • Facebook Group Targeting



o   What related keywords can you use to define your groups.


o   How narrow or broad?


  • Too narrow you risk spam complaints and Facebook Jail.

  • Too broad you waste your time.

 



  • Facebook Chat Targeting



o   Creating a specific chat for your business niche.


  • Only invite people who want to be invited.
    • That means you talk to them first

    • Long term relationship building.


 



  • Facebook Message Targeting



o   Send out information personally to your most prized friends related to your niche.


o   Don’t spam them…with BOT LOOKING messages.


 



  • Other Social Networks Targeting



o   This is similar to the TOO BROAD category.


o   Not directly Facebook.


o   Requires your time to develop your audience as well.


  • Example Twitter

  • Example Pinterest

  • Website

  • Email AutoResponder


WTI Training #6 - Targeting Your Ideal Audience For Business Engagement

No comments:

Post a Comment